Beijing Design Week
北京国际设计周

A New Perspective on Operational Practice for the City Cultural Development
城市文化运营的新视角

Abstract

The Beijing Design Week was first held in 2009 during the Beijing World Design Congress. As the capital's design week, it is entrusted with the mission of following the strategy and serving the people. As a design week with a relatively long history of development in China, it bears the pressure of social and economic benefits. The goal of the Beijing Design Week is to enhance its ability to serve the development of the capital, accelerate the construction of a world-renowned design city, promote excellent Chinese design, embody cultural self-confidence, highlight international characteristics, establish a cooperation network and communication platform, focus on academic and professional construction, enhance public welfare attributes, and advocate the concept of "design for people's livelihood," constantly improving public participation and sense of acquisition.

In recent years, the Beijing Design Week has established a digital cultural and creative platform based on historical and cultural resources. It has utilized design as a tool to promote various forms of consumer vitality, from "collective" to "individual," and advocated sustainable development by focusing on "small things in daily life." Additionally, the Beijing Design Week has focused on the city's "special action of relieving, rectifying, and improving" efforts and has continuously carried out the organic renewal of urban communities. It has used areas such as Shichahai, White Pagoda Temple, Dashilan, Fayuan Temple, Tianqiao, Xihai 48 Park, Guangyang Valley, and others as major updated display areas, covering various forms of activities such as exhibitions, forums, experiential activities, creative markets, and pop-up stores. The Beijing Design Week has conducted a series of activities around street governance, green regeneration, the application for UNESCO World Heritage Site status of the central axis, community co-construction, and art intervention in alleyways, highlighting the value and significance of design in creating a better life.

摘要

北京国际设计周于2009年北京世界设计大会之际首次举办。相较于我国其他城市设计周而言，北京国际设计周作为首都设计周，肩负着“上遵战略，下达民众”的使命；作为我国发展历程相对长久的设计周，承担着社会效益和经济效增长需求的压力。北京设计周志在增强服务首都发展的能力；加快世界设计名城建设；推出优秀的中国设计，践行文化自信；突出国际特色，建立合作网络与交流平台；关注学术性与专业性建设；增强公益属性，提倡“设计为民生”的理念，不断提升公众参与度和获得感。

近年来，北京国际设计周以历史文化为基础建立数字化文创平台；以设计力量为契机促发由“集体”到“个人”的多种形式的消费活力；以“身边小事”为线索倡导可持续发展。同时，北京国际设计周还聚焦北京的“疏整促”工作，不断进行城市社区的有机更新，以什刹海、白塔寺、大栅栏、法源寺、天桥、西海48园区、广阳谷等地为主要更新展示区域，涵盖展览、论坛、体验活动、创意市集、快闪店等多种活动形式，围绕街巷治理、绿色再生、中轴线申遗、社区共建、艺术介入胡同等方面开展系列活动，体现设计创造美好生活的价值与意义。