Montreal
蒙特利尔

Shaping the Future with Design and Creativity
用设计和创意塑造未来

Abstract

Montreal, the cultural and economic center of Quebec, Canada, is renowned for its excellence in design and creativity. The 1976 Summer Olympics put Montreal on the international stage and marked the beginning of a transformation driven by design to enhance the city's economy. Since then, Montreal has continually made design a key part of its urban development strategy, leading to its designation as a UNESCO City of Design in 2006, becoming an international model for creative urban development.

Policies have played a pivotal role in fostering innovation in Montreal's design and creative industries. In 1991, Montreal became the frst city in North America to appoint a design offcer, laying the foundation for the application of high-quality design. The 2002 Montreal Urban Plan introduced the concept of 'big design', expanding design to encompass spatial, economic, and cultural domains. The 2019 'Montreal 2030' plan further emphasized design as a long-term driver of urban development.

Montreal’s design industry is highly innovative, often described as a 'City of Designers', with over 25,000 professionals in the field, representing 65.3% of the country’s design workforce. The economic impact of design on the city's cultural sector is significant, accounting for 34%. The city’s design ecosystem spans service design, industrial design, visual arts, digital media, and game design. Designers and planners contribute to the city’s vibrancy through innovative design practices. For example, the 'Design Quality Toolkit' offers digital tools and strategies for urban managers, architects, and designers, while the 'Montreal Business Design Program' promotes deep integration between business projects and design values, driving urban commercial innovation. Additionally, Montreal’s cross-disciplinary design development has led to iconic cultural and tourism projects. The MAD Arts Festival, attracting over 550,000 visitors annually, serves as a platform for local and international designers and artists to showcase their creativity. The 'Cité Mémoire' light installation, one of the world’s largest urban light installations, combines the city's landmarks with Montreal's historical stories, offering an interactive experience via a mobile app. The Quartier des Spectacles cultural and entertainment district fosters the city's creative economy through large-scale festivals and art galleries.

Through policy guidance, design industry innovation, and cross-disciplinary creative integration, Montreal has developed a city model where design and creativity drive urban development, enhancing both the quality of life and the economy.

摘要

蒙特利尔是加拿大魁北克省的文化与经济中心，凭借其在设计与创意领域的卓越成就而闻名。1976年夏季奥运会让蒙特利尔迈上国际舞台，并开启了以设计推动城市经济的转型之路。在此过程，蒙特利尔持续将设计作为城市主导发展策略，并此做了许多努力。直到2006年，被授予“联合国教科文组织设计之都”称号，成为以创意引领城市发展的国际典范。

政策在推动蒙特利尔设计与创意产业创新中发挥了关键作用。1991年，蒙特利尔成为北美首个设立设计行政长官的城市，为推动高质量设计应用奠定了基础。2002年的《蒙特利尔城市计划》提出了“大设计”概念，将设计扩展到空间、经济和文化领域。2019年，《蒙特利尔2030》进一步提出设计作为城市发展的长期驱动力。

蒙特利尔的设计产业拥有强大的创新活力，可以说它是一座真正意义上的“设计师之城”，超过25000位专业人士供职于该领域，聚集着全国65.3%的设计工作者设计领域，对于整个文化领域的经济影响高达34%。该市的设计生态系统涵盖了从服务设计、工业设计到视觉艺术、数字媒体、游戏设计的多个领域，设计师和规划师们通过高质量的设计创新实践，为城市注入了活力。例如，“设计质量工具包”为城市管理者、建筑师和设计师提供了一套数字化工具和策略。“蒙特利尔商业设计计划”则通过年度竞赛形式吸引各领域的参与者，推动商业项目与设计价值的深度融合，成为促进城市商业创新的重要抓手。此外，蒙特利尔的设计跨领域发展也催生了多个具有标志性的文创文旅项目。MAD 艺术节每年吸引超过55万名观众，是本地与国际设计师、艺术家展示创意的重要平台。“城市记忆Cité Mémoire”幕墙幻灯是世界上最大的城市灯光装置之一，通过免费交互式移动应用程序，其将城市地标与蒙特利尔的历史故事相结合，为游客们带来了精彩绝伦的感官体验。而文化创意娱乐区Quartier des spectacles则通过节日广场、艺术展廊等设施，为蒙特利尔提供了一个集聚大型节庆与文化活动的核心空间，助力城市文旅经济的新增长。

蒙特利尔通过政策引导、设计产业创新和跨领域的文创融合，逐步形成了以设计创意为核心驱动力的城市发展模式，即设计是提升城市生活质量的重要工具，也是推动经济与文化发展的引擎。