Bangkok
曼谷

From Cultural Heritage to Creative Design
从文化遗产到创意设计

Abstract

Bangkok, the capital of Thailand, has become a cultural and creative hub in Southeast Asia through years of rapid development. By blending traditional culture with modern design, the city has driven industrial upgrades and transformation. Since becoming a 'UCCN City of Design' in 2019, Bangkok has increased its support for creative industries, integrating design thinking and green innovation into various aspects of urban development. The city not only focuses on boosting economic vitality but also leverages the synergy between culture and creative industries to promote sustainable growth.

Today, creative industries have become a vital part of Bangkok's economy, particularly in textiles, fashion design, architectural design, and cultural tourism. In 2020, the creative industries contributed around 5.7% of employment, and between 2018 and 2020, the sector's total value reached 1.5 trillion THB, accounting for 9.5% of Thailand's GDP. The city's creative industries combine traditional crafts with modern design while also encompassing architecture, fashion, and product design. The government has introduced several policies to promote this sector, including support for green architecture, sustainable development, and the integration of cultural tourism with creative industries.

The Creative Economy Agency (CEA) and the Thailand Creative & Design Center (TCDC) have played a key role in fostering innovation in Bangkok’s creative industries. CEA creates innovation platforms that connect creative talent, businesses, and manufacturing sectors, helping creative enterprises grow. TCDC, on the other hand, focuses on nurturing creativity across society by providing resources like business consulting and design thinking tools, as well as offering courses and workshops to cultivate young talent.

In terms of innovation, Bangkok has made signifcant strides. For instance, the renovation and revitalization of old neighborhoods have created vibrant cultural and creative districts, blending traditional landmarks with modern design to offer unique experiences to both tourists and locals. Additionally, the city has combined traditional industries with modern fashion, hosting exhibitions that showcase the innovative fusion of textiles, fashion, and cultural heritage. These initiatives not only enhance Bangkok's international infuence but also stimulate local economic growth.

摘要

曼谷，泰国的首都，历经多年的快速发展，已成为东南亚的文化和创意中心。通过将传统文化与现代设计理念相结合，曼谷推动了城市的产业升级与转型。尤其自2019年成为“UCCN设计之都”后，曼谷加大了对创意产业的支持，努力将设计思维与绿色创新融入到城市发展的各个层面。城市不仅致力于提升经济活力，还通过结合文化与创意产业来推动可持续发展。

目前，曼谷的创意产业已经成为其经济的重要组成部分，特别是在纺织业、时尚设计、建筑设计和文化旅游等领域。创意产业在曼谷的整体就业中占据了重要位置，2020年创意产业贡献了约5.7%的就业岗位，并且在2018-2020年期间，创意产业的总值达到1.5万亿泰铢，占泰国GDP的9.5%。曼谷的创意产业包含传统手工艺与现代设计的融合，还涵盖了建筑设计、时尚、产品设计等多个领域。政府在推动这一产业发展的过程中，出台了一系列政策，如支持绿色建筑和可持续发展项目，促进文化旅游与创意产业的融合。

曼谷的创意经济局（CEA）和泰国创意与设计中心（TCDC）等机构在推动创意产业创新方面发挥了重要作用。CEA通过打造创新平台，将创意人才、商业企业和生产部门连接起来，助力创意企业的发展。TCDC则致力于提升全民创造力，为创意产业提供丰富的资源和支持，如创意商业咨询和设计思维资料库等，并举办各类课程和研讨会，培养年轻一代创新人才。

在创意产业创新方面，曼谷做出许多努力。例如，老旧街区的改造与更新，该市将传统文化景点与现代设计结合，打造出多个文化创意区，为游客和本地居民提供独特的旅游体验。此外，曼谷还将传统产业与现代时尚相结合，举办了多个生活美学展览，展示了纺织业、时尚设计与文化遗产的创新融合。这些举措不仅提升了曼谷的国际影响力，也推动了本地经济的增长。

综上所述，曼谷通过政策支持、机构推动与创新举措，造就创意设计产业的蓬勃发展和传统产业的转型。未来，曼谷将继续以其独特的创意产业作为城市发展的驱动力，为全球创意经济的繁荣作出贡献。