Graz
格拉茨

A Renowned City Made by Design
设计塑造的名城

Abstract

Graz, named as the "City of Design" by UCCN in 2011, is a city located at the intersection of Central and Southeast Europe. As the second largest city in Austria, it boasts a long history and rich cultural heritage, while also being a vibrant and creative modern city.

By considering design as a core driver of innovation and development, Graz has successfully built its reputation and unique charm. It has adopted various design-centric development strategies to create a better city. These initiatives include smart city construction, creative industry networks, "Design Month" events, and more, aiming to promote collaboration and development between the creative industry and traditional economy. Graz also prioritizes improving residents' quality of life by integrating design deeply into citizen life and local industries through initiatives like the "Design Transfer" program and "Experience Economy" projects, paving the way for new avenues of city development.

Through these practices, Graz has enriched its urban environment, shaped its unique image, and gained recognition worldwide. Its outstanding identity as a City of Design has made Graz increasingly well-known, enhancing the city's in􀋛uence in the world stage.

摘要

格拉茨，2011年被评为 “UCCN设计之都”，是一座位于中欧和东南欧交汇处的城市。作为奥地利第二大城市，它不仅有着悠久的历史和丰富的文化遗产，还是一座充满活力和创意的现代化城市。

格拉茨将设计视为推动创新和发展的核心动力，成功提升了城市的知名度和独特魅力。其采取了多种以设计为中心的发展策略，如智慧城市建设、创意产业网络、“设计月”活动等，以促进创意产业与传统经济的合作与发展。格拉茨还注重提升居民生活质量，通过设“计转移”计划和“体验经济”项目，将设计与城市生活与当地产业深度触合，为城市发展开辟了新的道路。

格拉茨通过这一系列设计举措丰富了城市的环境，塑造了其独特的城市形象，并廓得了全球范围内的认可。格拉茨因其出色的设计之都身份被越来越多人所知，对其城市影响力的提升起到关键作用。